YouTube prepares to welcome back banned creators with “second chance” program

A few weeks ago, Google told US Rep. Jim Jordan (R-Ohio) that it would allow creators banned for COVID and election misinformation to rejoin the platform. It didn't offer many details in the letter, but now YouTube has explained the restoration process. YouTube's "second chances" are actually more expansive than the letter made it seem. Going forward, almost anyone banned from YouTube will have an opportunity to request a new channel. The company doesn't guarantee approval, but you can expect to see plenty of banned creators back on Google's video platform in the coming months.

YouTube will now allow banned creator to request reinstatement, but this is separate from appealing a ban. If a channel is banned, creators continue to have the option of appealing the ban. If successful, their channel comes back as if nothing happened. After one year, creators will now have the "second chance" option.

"We know many terminated creators deserve a second chance," the blog post reads, noting that YouTube itself doesn't always get things right the first time. The option for getting a new channel will appear in YouTube Studio on the desktop, and Google expects to begin sending out these notices in the coming months. However, anyone terminated for copyright violations is out of luck—Google does not forgive such infringement as easily as it does claiming that COVID is a hoax.

The readmission process will still come with a review by YouTube staff, and the company says it will take multiple factors into consideration, including whether or not the behavior that got the channel banned is still against the rules. This is clearly a reference to COVID and election misinformation, which Google did not allow on YouTube for several years but has since stopped policing. The site will also consider factors like how severe or persistent the violations were and whether the creator's actions "harmed or may continue to harm the YouTube community."